How Do You Say NO To The Wrong Things?

It takes courage, and it takes the support and backing of your team as well as your manager or partner.

Courage... does not come from thin air.  You need "Why" Power.  A reason that gives you the courage to say no to the wrong things to do.  

Why power comes from:

• Understanding the execution plan for your current strategy, and why the project in question is not part of that strategy.
• Understanding that you have limited resources.  Saying NO to this gives you the energy and time to say YES to something else that is part of your strategic execution plan.
• Getting your team involved.  Allow your team to share their insights and give you support to say NO.