Many companies have nicely bound and thick strategic plans. Thick plans. What I call high "thud factor" plans. So heavy that if you drop it on the floor, you hear a loud "thud". So much time put into writing. Yet how much time put into reading? Most executives tell me that while they want to read these thick company strategic plans, they fail to. Guilt ridden and all, they still fail to read these plans. These plans remain as beached whales on the shelf, offering little practical value.
What if you could condense all the answers into a one page strategic plan? Something so light that your team could pin up on their walls, stick it in their briefcases and refer to it as a tool to help them make decisions that are aligned with your strategic plan?